The Sasha Group is the small to
midsize business arm of the VaynerX family of companies. Through
strategy, branding marketing, and media, we help ambitious
companies build strong brands that flex with the times.
Right now, those times are full of volatility and ambiguity. And
businesses and brands are having to shift and adapt. Across all
sectors, there is an air of experimentation: brands are trying new
things, testing and learning, and “building the plane while
flying.”
Building While Flying is a new, biweekly podcast from The Sasha
Group that will tackle uncertain times by adopting an uncertainty
mindset - we can’t predict the future, but we can listen, learn,
apply and share as we all navigate complex times together. We’ll be
speaking to a diverse range of business leaders and founders about
how they tackle challenges, stay resilient and grow - with real
life examples of how these strategies have been put into
practice.
